Artificial intelligence, Fintech
Lettuce Financial
Lettuce Financial
Lettuce Financial
OUR RESULTS
3
Months to acquire the first 100 customers
$6M
In seed funding a few months after inception
83%
Reduction in Cost-Per-Lead (CPL)
Lettuce Financial are the category leader in automated tax and accounting solutions for bussinesses-of-one and freeelancers. If you are a consultant, creator, coach, or professional services business in the United States, Lettuce is the only system you'll need to save.
Lettuce Financial are the category leader in automated tax and accounting solutions for bussinesses-of-one and freeelancers. If you are a consultant, creator, coach, or professional services business in the United States, Lettuce is the only system you'll need to save.
Lettuce Financial are the category leader in automated tax and accounting solutions for bussinesses-of-one and freeelancers. If you are a consultant, creator, coach, or professional services business in the United States, Lettuce is the only system you'll need to save.
What we did
What we did
Partnered with Lettuce following their pre-seed round to help accelerate Go-To-Market (GTM) through market validation and testing. We built the very first acquisition funnels before the product was live to understand customer search intent prior to tax season. Post-launch we supported the team in setting up their Analytics Infrastructure, and launched their very first Paid Media campaigns on Google, Meta, and LinkedIn.
IN preparation for the World Wide Launch for their new game title “Triumph”, we were tasked with running several experiments to improve acquisition, retention, and monetization KPIs. Following a comprehensive Growth Marketing audit of their paid and organic channels, we identified several areas of opportunity to improve ROI.
IN preparation for the World Wide Launch for their new game title “Triumph”, we were tasked with running several experiments to improve acquisition, retention, and monetization KPIs. Following a comprehensive Growth Marketing audit of their paid and organic channels, we identified several areas of opportunity to improve ROI.
Results
Results
Lettuce acquired their first 100 customers a few short months from product launch. They went on to raise a record breaking Seed and Series A in less than a year since inception. This is testament to their incredible leadership team and by outsourcing top fractional talent and agency partners.
By repurposing their historical top performing creatives, rebuilding their campaign structure, and through ongoing optimizations, we were able to reduce Cost-Per-Install (CPI) by 23% and dramatically increase the percentage of In-App purchases by 15x.
By repurposing their historical top performing creatives, rebuilding their campaign structure, and through ongoing optimizations, we were able to reduce Cost-Per-Install (CPI) by 23% and dramatically increase the percentage of In-App purchases by 15x.
"Youssef has been a great partner to help us launch our paid marketing program. From his initial research, through to campaign optimization, to helping us continuously learn what works, and what doesn't.”
"Youssef has been a great partner to help us launch our paid marketing program. From his initial research, through to campaign optimization, to helping us continuously learn what works, and what doesn't.”
"Youssef has been a great partner to help us launch our paid marketing program. From his initial research, through to campaign optimization, to helping us continuously learn what works, and what doesn't.”
Gabrielle Tenaglia
CMO, Lettuce Financial
Measure what matters
→
compounding growth
→
Go to market faster
→
Accelerate past competition
→
Top 1% talent
→
fundraise
→
Measure what matters
→
compounding growth
→
Go to market faster
→
Accelerate past competition
→
Top 1% talent
→
fundraise
→
Measure what matters
→
compounding growth
→
Go to market faster
→
Accelerate past competition
→
Top 1% talent
→
fundraise
→